Mipro has appointed Audio Brands Australia and Pacific AV as its new exclusive distributors for Australia and New Zealand respectively. The staff at both distribution companies possess vast experience of the pro and commercial audio markets in their countries and will support the Taiwanese wireless microphone manufacturer’s existing customers while also targeting new customers and market segments.
Audio Brands Australia was founded in 2013 by Don McConnell, while Pacific AV was established in 2014 by Marcel Reinen. ‘We have known both gentlemen and their teams for 20 years due to our previous business relationships with Audio Telex and later, Hills,’ said KC Chang, Mipro CEO. ‘They have extensive knowledge and experience in managing the Mipro brand previously. They know our wireless technologies and how Mipro can serve their customer base. The familiarity with the product lines will make for a smooth transition and future growth.’
Mr McConnell commented on his company’s new relationship with Mipro. ‘We are absolutely thrilled to be appointed as distributor for Mipro. Both myself and the Audio Brands team have extensive experience with Mipro, and we’re very excited to be partnering with such an innovative and respected manufacturer.’