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Shure hires Fali Damania

Shure hires Fali Damania

Shure hires Fali Damania


Fali Damania has been recruited by Shure Asia to serve as market development manager for pro audio in India. Damania has 15 years of experience within the pro audio industry, starting his career at rental company before working as a freelance sound engineer at major concerts and festivals.

Fali’s role as a market development manager for the pro audio vertical is to create and nurture our relationships with audio engineers across India that work in production rental companies, broadcast and theatres,’ explained Chicco Hiranandani, director of Shure South Asia. ‘This entails providing education on our solutions and also collecting feedback from the market on their wantsandneeds.

In addition to his experience, Damania also holds a bachelor’s degree in Electronics Engineering and a Diploma in Recording Arts and Sciences from Recording Arts Canada. ‘When the opportunity arose to work with a legendary company like Shure, I just had to take it up,’ he said. ‘Besides touring, I am passionate about education in the proaudio domain.From being a user and owner of several Shure products to now working with the company itself, I couldn’t have asked for a better start to 2020.’

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