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Genelec upgrades Finnish Embassy in Tokyo

Genelec upgrades Finnish Embassy in Tokyo

Genelec upgrades Finnish Embassy in Tokyo


Located in Tokyo’s Azabu district, the Finnish Embassy has installed a Genelec Smart IP loudspeaker solution as part of a recent renovation project.

“We wanted the best possible experience for our guests, ideally using Finnish products,” explained Mikke Kinnari, Vice Consul and 3rd Secretary of Administrative Affairs at the embassy, who was in charge of the renovation. “Having studied several options, we decided that the Genelec Smart IP solution with its easy, single-cable installation and high-quality audio offered the best possible solution for our requirements.”

The embassy buildings are constructed with reinforced concrete to withstand earthquakes that are common in the region. The impracticability of drilling more holes than necessary for cable runs was a major factor in adopting a Smart IP solution, which delivers audio, power and loudspeaker management over a single CAT cable. Aesthetics were another criteria.

“We have a lot of very high-level visitors here, and the elegance of the room, with beautiful Finnish furnishings, was important,” continued Kinnari. “The Genelec speakers are very aesthetic in their own right, and the fact that we could totally hide the cabling contributes to the high class feel of the space.”

The embassy appointed AV integration specialist Astro Serve, which installed nine 4430 and two 4420 Smart IP loudspeakers across four separate zones in the newly renovated guest facility: the entrance, conference room, dining room and informal lounge area. “We were specifically requested to make the installation as neat as possible with no visible cables anywhere,” said Astro Serve’s Michinari Sato. “The Smart IP concept delivers power over Ethernet (PoE) and so only one LAN cable is required. We were able to precisely tailor the audio response to each room via the Dante network using Genelec’s Smart IP Manager software. Finally, an IP networked solution enables us to easily manage and reproduce high quality audio across a number of locations seamlessly. Control is managed via a Crestron touch panel controller that non-technical staff or guests can easily handle. Alternatively, they can select content from their own devices.”

Sustainability was another important factor. “In Finland, sustainability is important to us,” said Pekka Orpana, Finnish Ambassador to Japan. “Genelec’s speakers are made of 95% recycled aluminium and produced with renewable energy. They are long-lasting and can be easily calibrated to any space again and again if we decide in the future that we’d like to use them elsewhere. Finally, they are very beautiful. Finnish design is well known and appreciated in Japan. The grace and natural look of these speakers fits tremendously well with each room. The Smart IP solution has made it possible to have perfect sound quality. When I heard them for the first time, it felt as though we had a live pianist in the room.”

“We now have a fantastic loudspeaker system that brings all our events to a level of quality that we have never had before, including the webinars, teleconferences and virtual events that have become so essential,” concluded Kinnari. “It was perfect timing for us to invest in a Genelec system and we’re proud to represent the essence of Finland to our guests.”

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